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Mehmet Beyazyürek

Board Member

Mehmet Beyazyürek began his career in 1992 at Turkish Airlines IT department as the business analyst for Crew Scheduling and Flight Operations projects. In 1995, he joined Pfizer as Product Manager of different antiboitics portfolio and initiated field force empowerment and marketing effectiveness projects. From 1997 till 1999 he was the audio marketing manager at Philips, launching Marantz range and first VCD portfolio into the Turkish market. After joining Karadag Group as the vice Chairman, he was responsible for sales, supply chain and business development. In 2005, Mr. Beyazyürek has become the marketing manager of VİKO where several firsts were executed in the market such as mass ATL campaigns, launch of first local premium product launch Thea.

In 2006, he joined Nova Reklamcilik ve Dekorasyon where he first served as international project manager and soon after he was appointed the sales, marketing and projects director. He led several turnkey showroom branding projects for multinational companies such as Hyundai and Opel.

In 2013, he became the COO of the local companies of Pepsi food product range and alcoholic beverages business in Jordan where he also managed several transformational improvement projects.

In 2015, he joined Sedes Holding responsible for strategy and business development and is serving as board member of Sedes Holding.

He received his BS in Industrial Engineering from Boğaziçi University in 1992.